OUR MISSION

“Preferred supplier, responsible corporate citizen.”

We strive to be at the top of our customers’ supplier list to maintain cordial business relationships with customers. We also want to be a responsible corporate citizen that contributes to the community we operate.

OUR VISION

“Enriching standards, driving business success.”

To enrich our customers’ standards and make their business successful by bringing to market exciting and quality tyre products delivering value in the process.

CORE VALUES

1. Teamwork by a coordinated effort by partners to achieve a goal. 2. Integrity through a firm understanding of commitment to an ethical code. 3. Enthusiasm by an outward expression of passion for an idea. 4. Service through exceptional treatment of our business partners

Teamwork
Integrity
Enthusiasm
Service